客户 | 首创
项目 | BOM嘻番里
地址 | 北京市海淀区学清路38号金码大厦B座
面积 | 12600㎡
开幕 | 2021-12-24
设计团队 | 夏谷暑雨
创意总监 | 高文哲
执行总监 | 黑进朝
主创团队 | 史堃凡、张梦帆、晏奕夫
商务团队 | 李宁、杨红玉
摄影剪辑 | 叶虫鸣
项目推广 | 綦家文、DAPAN
京张铁路起点，西直门火车站起至张家口铁路的第六个道口，妥妥的一个有故事的“同学”。
五道口和六道口被称为是宇宙中心，高校林立，有清华、体大、地大、北语、北林、农大、北科、矿大、石油、北航等，是一个文化部落；拥有着一种独特的文化氛围。
同时也是因为高端知识分子们对自我生存空间、活动范围的地位界定，也就是对自身价值的推崇。
在《星际之门-空间飞行器超光速原理》中认为无论是物质或者信息信号传输都是能量传输的一种形式。
时空之门正在缓缓打开
时间不断流动
而六道口的年轻的基因正在进化
企图打开那个人类不断追求的“娱乐极致”
THE GATE OF TIME AND SPACE IS SLOWLY OPENING, TIME IS CONSTANTLY FLOWING, AND THE YOUNG GENES OF LIUDAOKOU ARE EVOLVING, TRYING TO OPEN THE "EXTREME ENTERTAINMENT" THAT HUMAN BEINGS ARE CONSTANTLY PURSUING.
2019年1月30号，对于五道口服装市场的“常驻人口”来说是个注定成为历史的日子，看似一切如旧的状态实则是拥有30年历史的服装商场的“最后一天”
这里一度是时髦、新潮的“代名词”但是伴随着城市更新带来的趋势，这里即将转型迎来蜕变。
新青年潮玩聚集地--BOM HALL，一个全新的商业坐标诞生了，它将以时尚、前卫、品质、娱乐为导向，覆盖电竞、动漫、音乐、美食等核心主题，融入定制化IP、沉浸式的体验空间，包含：餐饮、零售、沉浸式体验、休闲、娱乐、社交、潮玩等业态。
JANUARY 30, 2019 IS A DAY DESTINED TO BECOME HISTORY FOR THE "RESIDENT POPULATION" OF THE WUDAOKOU CLOTHING MARKET. IT SEEMS THAT EVERYTHING IS THE SAME AS BEFORE, BUT IT IS ACTUALLY THE "LAST DAY" OF A CLOTHING MALL WITH A HISTORY OF 30 YEARS.
IT WAS ONCE A FASHIONABLE AND TRENDY "SYNONYM", BUT WITH THE TREND OF URBAN RENEWAL, IT IS ABOUT TO TRANSFORM AND USHER IN A TRANSFORMATION.
BOM HALL, A NEW GATHERING PLACE FOR YOUNG TRENDY GAMERS, WAS BORN, A BRAND-NEW COMMERCIAL COORDINATE. IT WILL BE FASHION, AVANT-GARDE, QUALITY, AND ENTERTAINMENT-ORIENTED, COVERING CORE THEMES SUCH AS E-SPORTS, ANIMATION, MUSIC, FOOD, ETC., AND INTEGRATING CUSTOMIZED IP, IMMERSIVE EXPERIENCE SPACE, INCLUDING: CATERING, RETAIL, IMMERSIVE EXPERIENCE, LEISURE, ENTERTAINMENT, SOCIAL, FASHION AND OTHER FORMATS.
BOM HALL WILL BECOME A TRENDY PLACE AFTER 95-00, A PLACE WHERE YOU CAN EAT, DRINK AND PLAY.
探索未来年轻基因，解锁数字娱乐新世代，
是我们打造这所商业街区的初衷。
EXPLORING THE YOUNG GENES OF THE FUTURE AND UNLOCKING A NEW GENERATION OF DIGITAL ENTERTAINMENT IS OUR ORIGINAL INTENTION TO BUILD THIS COMMERCIAL DISTRICT.
